UX / UI Product Design

Featured below are sample case studies of creative projects on which I have worked as either an independent consultant at Siming Cybercreative or for my employers and their clients. I have more process and strategic analyses documentation for many of these projects should prospective clients or agencies wish to see more details or other samples of end-to-end product design work such as annotated UX wireframes, detailed high-fidelity UI designs, logo / identity designs, responsive mobile web designs and native apps, ads and lead gen designs. My interactive design portfolio spans a variety of industries including hi-tech, travel, edTech and publishing houses, academia, news, consumer goods, eCommerce, healthTech, fintech, community service nonprofits, theatre arts, government, and more. Notable companies and / or clients across industries have included: Monster Worldwide, TripAdvisor, Smart Destinations, Ettractions, Boston Globe, Weight Watchers, Dunkin' Donuts, Panera Bread, McGraw-Hill Education (MHE), Savvas, Barnes & Noble College (BNED), EBSCO Learning, Vistaprint, WGBH, Intuit, Honeywell, Teradyne, QuotientADHD (formerly known as OPTAx), Kaiser Permanente, New England Baptist Hospital, US Army, State Street, XL Capital, Citigroup, CompanyOne Theatre, Asian Task Force Against Domestic Violence, International Society, PBS, Wellesley Centers for Women, MIT. As creative lead for a website selected as a finalist for a prestigious MITX Award, my work has been ranked "one of New England's best."

TripAdvisor / Viator

Travel Community

Smart Destinations

Travel eCommerce

Psychology Gamification

Fintech Sales— iPad App

Utimaco Software

Hi-tech Brochureware Site

USMLE + MCAT Prep App

EBSCO / FinancialFit

Financial Literacy App

Monster Worldwide

Jobs + Career Development

McGraw-Hill Education

Multi-Divisions eCommerce

News — iOS Mobile App

Six Red Marbles

Education Brochureware

Savvas (Pearson)

PreK-8 EdTech Apps

Barnes & Noble College

Higher Ed eCommerce

Food Order Kiosk App

Weight Watchers

Wellness Mobile Apps

Hi-tech Design + Strategy

QuotientADHD (OPTAx)

ADHD Diagnostic App

Qv21 Technologies

Transportation — Droid App

US Army — HR App

SunLife Insurance

Event Promo Kiosk

Hi-tech Brochureware

Ascendent Systems

Hi-tech Brochureware

Hi-tech Web + Print Designs

Intuit (QuickBooks)

Financial — Lead Gen

Involve Technology

Hi-tech Brochureware

Dunkin' + Up.times

B2C e-Newsletter Designs

B2C + B2B Lead Gen

Emails + Landing Pages

Financial — Lead Gen Ads

"Field of the Heart"

College Thesis — Media Arts

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