PROJECT: Ascendent Systems (a RIM company)
ROLE:
Sr. UX / Visual Designer at Nowspeed Marketing
KEY SKILLS / DELIVERABLES:
• UX / UI Visual Design
• SEO-Optimized Web Design
• Information Architecture + Content Strategy
• Content Strategy
DESIGN APPS USED:
• Adobe Photoshop (detailed UI web designs)
PROJECT OVERVIEW / CONTEXT:
These two images represent homepage design options I presented to Ascendent Systems. These designs were intended to present a sleek, contemporary face to reinforce Ascendent Systems brand. I proposed that if appropriate, they can consider co-branding with Blackberry to strengthen its brand recognition and cross-sell offer enticing Blackberry users to add Ascendent services if possible.
I created a sitemap representing my proposed sitemap strategy and designed webpages in Photoshop. Copywriters at Nowspeed provided the final copy in the site.
